God knows how many hours some of the avid gamers have queued for the 1pm launch party. Â It wasn’t so much of a party per se and when I was a few blocks away from my destination, minutes before the gate at SAFRA Town Club opened, a random group of lovely ladies right beside me crossing the same street, one of them started, “Look at the queue! Â Something free is it?” Â Another one replied, “No idea leh. Â Maybe free food?” Â And they continued speculating the obvious. Â I really wanted to turn around and say, “That is for the launch party of the new World of Warcraft expansion”. Â But I held my tongue. Â Because they would have stared at me as though I was from another planet.
Like the way you stare at me now.
Just how big is this online gaming business? Â It is huge. Â At minimal, each gamer pays S$20 a month subscription fees to Blizzard, the company that created World of Warcraft. Â And at this very moment, there are 11 million active subscribers worldwide. Â That is a S$2.64 billion annual revenue. Â But that is not all. Â Whenever they release an expansion pack, assuming that all who are actively playing the game will get one, that is a S$770 million additional revenue within a very short time. Â World of Warcraft enjoys a commercial success unseen of in its gaming domain, not to forget to mention the growth of player base. Â On the flip side, it is also featured from time to time in the world news due to its negative social impact. Â As for me, I joined the game in 2004 and am now a casual player. Â Cynthia has recently joined me in the worldwide phenomenon too.
So tell me, in the world of massively multi-player online role playing game (MMORPG), which game is king?
Random Observations:
- The event organizer needs to get some hot young girls as helpers next year. Â Though all geeks love Lara Croft, we do prefer real life beings at times.
- Walking up 8 flights of stairs just to get the game is very un-gamer friendly. Â The (rather plumb) foreigner in front of us was panting hard and complained to me, “We are gamers. Â We don’t exercise. Â How can they do this to us?” Â Uh-huh.
- Maybe it is a little bit of truth that when people see you carrying a huge camera, people immediately think that you are a pro and/or you are from the media. Â When I talked to the staff, they were very friendly to me. Â Did you know that estimated market size for the new expansion in Singapore is 30,000?
- When I told my buddy Mark that the queue was too long, he joked that I should tell them that I am an avid blogger and jump the queue. Â Now, that would draw lots of aggro that is more than I could handle (note: aggro means that if you piss off someone in the game, you will get an attack!). Â Mark, please come back to the game. Â We need you!